Safe and Trusted Canada is built for Canadian consumers and Canadian businesses. The Safe and Trusted Canada website is presented in English. You may use your browser's translation feature to view the website in your preferred language. Safe and Trusted Canada creates and maintains Information Only Profiles using publicly available business information. Safe and Trusted Canada goes beyond business names, reviews, and star ratings. Consumers can find Canadian businesses by location, category, services, and credentials, including licensing, liability insurance and WCB coverage where applicable. Business profiles may also include images, videos, documents, promotions and employment opportunities with direct links to the business website. If you are a business, you can easily check whether you are on this site by entering the last 4 digits of your phone number in the first search bar.  See More About Safe and Trusted Canada

Safe and Trusted Canada uses Cities, Towns and Trade Areas as a way to communicate effectively with Consumers and Businesses. A business in a city means it serves that city. A business in a trade area serves that city and the surrounding area. Trade areas allow businesses to expand their reach provincially and across Canada. A Trade Area designation includes the city name and a TA designation.  See all Listings in Canada

We can remove any business from our system at any time if it clearly cannot qualify for the site, or if the business does not wish to participate.  Our system is different because we not only set up business and contractor credentials; we also set up the complete business profile, including links to their website, social media, and all their review sites.  Depending on the business, we also supply links to all their affiliations. We also assist with YouTube, PDF, and image uploads. The goal is to present your business so customers clearly have a reason to choose you over the competition.  All views are automatically measured for the business owner.  We focus on increasing the amount of information available to consumers.  All businesses get the free Basic Plan at no charge.  This plan includes business Trust Factors that the business owner completes, which will greatly increase benefits for the business and the consumer. The Basic Plan is free.  Once completed, the business owner gets unlimited categories and subcategories to further enhance their business.  Other plans offer more visibility and marketing options, but you are not required to upgrade from the Basic Plan. 

Consumers can select contractors for a quote through our eQuote options.   Contractors can opt out of that option.  All businesses can also opt out of reviews. Please note that eQuote is only available with Premium Plans. 

A business owner or authorized representative may request removal of an Information Only Profile at any time if the business is no longer in operation. Business owners may also manage their listing at no charge through a free Basic Account. The Basic Account provides a username and password, giving the business owner control of the information displayed in the listing and the ability to keep it up to date. Businesses with a paid account can pay yearly or monthly.  All our plans are first-in, first-seen.   See Your Profile Options as a Business. 

To ensure accuracy, verified accounts give businesses more control over what they offer. A verified account automatically expands the Basic Plan. The number of primary categories and subcategories is unlimited. For example, the Primary Category may be hotels. Other Primary categories may be Accommodation and Travel; subcategories may be Hotels, Motels, and other amenities. All Users can manage their account. All Subscription types can link their website and profile through account access, giving the business greater marketing potential. In addition, each listing is measured. Every time you or someone else opens the profile, it registers in your account. There is no more guesswork. By using the embed link in your account profile, you can link your profile and your website. This lets the business owner see everything in one place at all times, at no charge. They need to use the Embed Link from their account to complete the link. Each Information Only profile will include a list of possible categories and subcategories that the business can add to its listing. See What We Place in Every Listing.

Consumers can search for a business by business location, phone number, city, or trade area, credentials, and more.   See the YouTube Video 
Businesses can manage their listing, but we set it up for you first. See the YouTube Video
We work with business owners and follow your guidance. See the video: See the YouTube Video.
If you have questions or need help, contact us through our Chat Widget in the bottom-right corner.  See the application.   Why Join Safe and Trusted Canada?     Bring All Your Marketing Together in One Place    Extended Provincial Advertising    Business Growth Options       What is the Professional Plan
How Are Reviews Handled?     See our Must Know Information,     Complimentary Online Presence Report, and Digital Marketing Options      Trust Factors Make Us Different From Other Platforms

Every business listed on Safe and Trusted Canada as an Information Only profile appears in its provincial trade area, city or town. Example: a hotel in Alberta will be seen in Alberta. Consumers can still search by city and town. Businesses with accounts such as Basic, Plus, Standard, and Advanced receive placement in their Provincial Trade Area and one Local Trade Area. Extended Visibility Options are available for $199 per year for Standard, Advanced, and Professional subscriptions. Setup is free, and you'll instantly get in front of consumers before everyone else, except the first business in your area and category to sign up. The business owner is always in control and can leave at any time. They have their own username and password. 

Extended Provincial Trade Areas can be used within the province for the business or, if allowed, interprovincially. A lawyer in Saskatoon may serve Calgary, Edmonton, Vancouver or Toronto. A medical professional may serve numerous areas in their province or, as a specialist, attract consumers from other provinces. You can sell a product in your small-town location and expand across Canada with our system. 

Account setup may take up to an hour, depending on your account type. The Professional Plan is the most difficult because it lets you upload 10 YouTube videos, 20 images, up to 5 PDFs, and direct links to all parts of your website. It also includes direct links to any part of your website. With the business owner's permission, we will transfer all permitted information the owner provides so consumers have the information you want to make available. We can pull it directly from your website or other sources, but the business owner must permit us to do so. We normally charge our standard setup fee of $99.00, but for a limited time, it is free. Of course, you can do it yourself. See How?

Safe and Trusted Canada is accredited by the Better Business Bureau. See our report

• Basic: 1 Primary Category + 20 Subcategories + 1 City or Town + 1 Provincial + 1 Local = 2 Trade Areas.  Automatically gives you unlimited categories after verification of your account credentials. 

• Plus: 99.00  Unlimted Categories + 1 City or Town + 1 Provincial + 1 Local = 2 Trade Areas

• Standard:199.00 Unlimited Categories + up to 5 Cities or Towns + 1 Provincial + 1 Local + 3 additional with Extended Visibility = 5 Trade Areas -Direct Links to Any Part of Your Website - Request eQuote - Upload up to 1 PDF document

• Advanced: 399.00 Unlimited Categories + up to 10 Cities or Towns + 1 Provincial + 1 Local + 3 additional with Extended Visibility = 5 Trade Areas - Direct Links to Any Part of  Your Website - Request eQuote-Upload up to 5 Brand Videos or Videos of Products you Sell- Example: a roofer could upload a video of the shingles they use in their roofing projects. Upload up to 5 PDF Documents. Upload up to 10 images.  

• Professional: 599.00  Unlimited Categories + up to 20 Cities or Towns + 1 Provincial + 3 Local + 3 additional with Extended Visibility = 7 Trade Areas -Direct Links to Any Part of Your Website - Upload up to 10 Brand Videos or Videos of Products You Sell- Example: a plumbing and heating company could show what they provide their customers. Upload up to 10 PDF Documents - Example: A restaurant may upload its menu. Upload up to 20 images. We offer Business Setup Options for Premium subscriptions at $99.00 per business. This includes website links, image uploads, finding the right YouTube videos for your business, and ensuring your business is ready to attract consumers. Once set up, it requires minimal ongoing work. 

Extended Visibility is $199 per year and is available only with Standard, Advanced, and Professional subscriptions. Extended Visibility also provides a Featured Listing. If you are a contractor, you can also use Extended Visibility, but you must have the right credentials for that area. 

The Provincial Trade Area is automatically based on the business's home province. Business owners can set Local Trade Areas. If you are a contractor, the additional trade areas must be in your home province. If you are a business that serves all of Canada, additional trade areas may be selected elsewhere in Canada. All businesses are listed by subscription type and activation date.  

See all Trade Areas and Listings in Canada

Roger Grona is President of Firebird Business Ventures Ltd. and Firebird Business Consulting Ltd. His management consulting expertise is building successful business models that involve developing successful marketing plans, consulting on marketing and business sustainability and training in long-term planning for a profitable future. Very successful track record building culture, sales teams, and company growth goals. Firebird Business Consulting Ltd. and Firebird Business Ventures Ltd. sales consulting and marketing consulting services expertise are in next level business solutions, marketing, brand development and implementing the proper plan to achieve your goals.

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