Understanding Our Listing Plans.
See the Application. Trust Matters
Safe and Trusted Canada offers Basic, Plus, Standard, Advanced and Professional Listing Plans. Each plan provides a different level of business presentation, category coverage, geographic visibility and consumer interaction.
The plan selected does not determine the quality, credibility or trustworthiness of a business. Listing Plans are advertising options that allow businesses to choose the presentation, features and visibility that best meet their needs.
Safe and Trusted Canada is an advertising and consumer information platform. Safe and Trusted Canada does not accredit, validate, approve, endorse, rank or recommend any business. Consumers are encouraged to review the information provided by each business and make their own informed decisions.
FEATURES AVAILABLE WITH EVERY LISTING PLAN
Every business receives password-protected access to its listing. The business owner or an authorized representative can provide and manage information about the business through this account.
Every Listing Plan allows the business to connect consumers to its website, social media pages and review sites. Businesses can provide information about their products, services and contact details.
Identified business and contractor credentials entered by the business are searchable with every Listing Plan. Safe and Trusted Canada does not independently validate the information entered by a business.
Every listing includes a QR code that the business can provide to customers to help them find the listing and submit reviews on the Safe and Trusted Canada platform.
Every view of every listing is measured and made available to the business owner.
Businesses receive built-in instructions and automated assistance to help them complete and manage their profiles.
BASIC PLAN
The Basic Plan is available upon request and provides a simple business presence on Safe and Trusted Canada.
The Basic Plan is free.
The Basic Plan provides limited business information, one Primary Category and the City or Town Trade Area where the business is located.
PLUS PLAN
The Plus Plan provides additional business presentation and category coverage.
The annual price is $99.00 plus GST per year.
The monthly price is $10.25 plus GST per month.
The Plus Plan includes up to 2 Primary Categories, up to 20 Subcategories and 1 City or Town Trade Area.
STANDARD PLAN
The Standard Plan provides greater category coverage, geographic visibility and consumer interaction.
The annual price is $199.00 plus GST per year.
The monthly price is $18.58 plus GST per month.
The Standard Plan includes up to 3 Primary Categories, up to 30 Subcategories and up to 5 City or Town Trade Areas.
The Standard Plan allows the business to receive Request eQuotes from consumers.
The business may upload up to 5 approved images, 1 PDF and 1 YouTube link.
The Standard Plan can include direct links to applicable pages or sections of the business website.
ADVANCED PLAN
The Advanced Plan provides increased category coverage, geographic visibility and profile content.
The annual price is $399.00 plus GST per year.
The monthly price is $35.25 plus GST per month.
The Advanced Plan includes up to 4 Primary Categories, up to 40 Subcategories and up to 10 City or Town Trade Areas.
The Advanced Plan allows the business to receive Request eQuotes from consumers.
The business may upload up to 10 approved images, up to 5 PDFs and up to 5 YouTube links.
The Advanced Plan can include direct links to applicable pages or sections of the business website.
PROFESSIONAL PLAN
The Professional Plan is the most comprehensive Listing Plan and provides the highest level of profile presentation and advertising visibility.
The Professional Plan is the best value for businesses that want the greatest category coverage, geographic reach and profile content.
The annual price is $599.00 plus GST per year.
The monthly price is $51.92 plus GST per month for 12 months.
The Professional Plan includes up to 5 Primary Categories, up to 60 Subcategories and up to 20 City or Town Trade Areas.
The Professional Plan allows the business to receive Request eQuotes from consumers.
The business may upload up to 10 approved images, up to 10 PDFs and up to 10 YouTube links.
The Professional Plan can include direct links to applicable pages or sections of the business website.
The Professional Plan includes the full range of applicable profile-management features.
Professional Listings are displayed before Advanced, Standard, Plus, Basic and Information-Only Profiles. When more than one Professional Listing appears in the same category and Trade Area, display order is based on the date each listing was activated.
PROFESSIONAL PLAN PARTICIPATION LIMITS
The number of Professional Plans available within a business category and Trade Area may be limited. The maximum availability may vary according to the size of the community and the number of businesses operating within the category.
Examples of the maximum number of Professional Listings that may be available within one category include up to 20 in Toronto, 10 in Calgary, 5 in Saskatoon, 2 in Prince Albert and 1 in Swift Current.
The number permitted may be reduced when fewer businesses operate within a particular category and Trade Area.
The complete terms are provided in the separate Professional Plan Availability and Participation Limits document.
EXTENDED VISIBILITY
Extended Visibility is available as an additional advertising option for eligible paid Listing Plans.
The price for Extended Visibility is $199.00 plus GST per year.
A business with Extended Visibility is identified as a Featured Business and receives additional geographic visibility through applicable Provincial Trade Areas.
Extended Visibility provides up to 3 Provincial Trade Areas in total. These may be selected within the businessÂ’s home province or elsewhere in Canada. Contractors may select Provincial Trade Areas only within the province where they are legally permitted to provide services.
Extended Visibility does not guarantee a particular search position or exclusive placement. When multiple businesses have the same plan level and visibility features, their display order is based on the date each listing or feature was activated.
BUSINESS PROFILE MANAGEMENT
The business owner or an authorized representative manages Primary Categories, Subcategories, Trade Areas, the business description, products and services, optional business credentials, optional contractor credentials, reviews and ratings, Request eQuotes participation, job postings, promotions and contact information through the business account.
To help protect the integrity, security, ease of use and professional presentation of every listing, Safe and Trusted Canada manages direct website and social media links, approved images, PDFs, YouTube links and the business logo in consultation with the business owner or authorized representative.
MONTHLY PLAN CANCELLATION
A business owner may cancel a monthly plan by providing 30 daysÂ’ written notice.
Following notice of cancellation, the business owner is responsible for 2 additional monthly payments. The listing and paid features remain available during the applicable cancellation period.
ANNUAL PLAN CANCELLATION
Annual plans automatically reactivate each year unless cancelled.
A business owner may cancel an annual plan by providing written notice at least 60 days before the annual reactivation date. When proper notice is provided, there are no additional payments after the end of the current annual term.
Annual payments already made are non-refundable. The listing and paid features remain available until the end of the current annual term.
A business may request an upgrade to a higher Listing Plan at any time, subject to availability and applicable Professional Plan participation limits.
When a paid Listing Plan ends, the listing may be archived and removed from public view unless another arrangement has been approved by Safe and Trusted Canada.
THE COMPLETE SAFE AND TRUSTED CANADA SYSTEM
Safe and Trusted Canada provides a complete advertising and consumer discovery system designed to help businesses present their information, increase their visibility, attract consumers and show why they deserve to be considered.
Consumers remain responsible for reviewing the information provided and deciding which business best meets their individual needs.
